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Feel Totally at EAST
With buzzing restaurants, sleek and thoughtful rooms and a fantastic vibe, you’ll feel totally at EAST the moment you step through our doors.
ABOUT
The
HOTEL
The hotel will offer distinctive experiences for those seeking innovation, style, and personalized service. Guests can expect keyless entry, paperless check-in and check-out, a native App with locally curated insights and travel tips, art exhibits, health and wellness programing and array of other happenings to make them feel totally at EAST.
TheROOMS
EAST, Miami offers 352 guestrooms to include eight suites and 89 one, two and three bedroom residence suites (fully equipped apartments with kitchen, laundry facilities and full access to the amenities and services of the hotel). Ranging in size from 300 to 1,800 square feet, our contemporary rooms, suites and residence suites feature balconies with views of the Miami skyline and Biscayne Bay, floor-to-ceiling windows, walk-in rain shower, Panther Coffee, a Miami-based specialty coffee roaster, a tea maker, and complimentary WiFi.
The RESIDENCES
If you’re planning on staying longer in Miami, consider one of the 89 Residences which offer you the best of both worlds; if you need our help, the hotel’s Guest Experience team is just a phone call away, but if you’re ready for a quiet night in, you can whip up some good old home cooking in the fully-equipped kitchenette and then relax on the spacious balcony and take in the view of the ocean.

Go ahead – Make yourself at home!
RESTAURANTS
BARS
We are delighted to introduce the first outpost of Uruguay’s beachfront restaurant, Parador La Huella, to Miami as our signature eatery. Our urban reinvention, Quinto La Huella, offers a unique fire cooking method with a parrilla centered at the heart of our kitchen and includes a wood fire oven, sushi counter, and outdoor dining experience. Our menu is a blend of carefully planned, but simple dishes made with the best ingredients. Our food is down to earth, much like our atmosphere, creating a relaxing environment where memories are made. Head up to Sugar, our rooftop bar & garden, to enjoy a cocktail and share some Asian style Tapas. Guests may also grab a freshly brewed coffee, light bite or a glass of wine at Domain, our all-day lobby café and bar.
MEETINGS
EVENTS
EAST, Miami offers 20,000 square feet of versatile function rooms and outdoor venues suitable for any type of event. All of our spaces feature floor-to-ceiling windows, complimentary WiFi access, the latest audio-visual equipment, and technical support.

Located on the 39th floor our 3,300-square-foot ballroom, known as The Crush, offers 270 degrees of ocean and urban views. The 38th floor houses our two 1,600-square-foot event spaces, Rise and Set, along with an 850-square-foot boardroom, High Noon.

Four workshops located on the 6th floor, are ideal for intimate meetings and gatherings ranging in size from 630 square feet to 1,525 square feet. The Shrubbery, Sugar, and Pool & Deck areas are perfect for outdoor events or occasions, thanks to Miami’s year-round tropical climate.
MEETOur
DESIGNERS
Our hotel is designed by celebrated Miami-based architects Arquitectonica with interiors created by New York’s Clodagh Design. Our signature restaurant Quinto La Huella and rooftop bar Sugar are designed by Los Angeles-based Studio Collective. Guests can also experience local and international street life, art installations, and urban culture showcased throughout the property.
Bernardo Fort-Brescia, FAIA
A native of Lima, Peru, Bernardo founded Arquitectonica in 1977 a group of young architects and set up a studio in Coconut Grove. Under his leadership, Arquitectonica's forward-thinking brand of architecture has influenced the skyscrapers and resorts that have shaped Miami into the modern city it is today.
Laurinda Spear, FAIA, ASLA
Laurinda founded ArquitectonicaGEO with the goal of creating sustainable landscapes and preserving ecological environments. She also played an instrumental role in the expansion of the firm by establishing ArquitectonicaINTERIORS, which earned the firm its place in the Interior Design Hall of Fame.
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning portfolio spans 24 countries and eco-conscious projects in 24 countries, that range from million-square-foot hotels to residential buildings and even home furnishings.
Adam Goldstein
Born in the Midwest, raised in the Northeast, educated in the South and currently residing on the beaches of California, Adam Goldstein is a true American designer. One of the co-founders of Los Angeles-based Studio Collective, he was recognized for his work by being named Wave of the Future by HD Magazine.
Leslie Kale
Her inherent love for fashion and ambitious quest for hand-made and unconventional materials drives this Texas born designer. Leslie draws on her experience with the fast-paced movie industry as both a seasoned set designer and fashion stylist to carry Studio Collective’s design vision through to their defining details.
Christian Schulz
Schulz, a Jersey Shore native, began his design career by sculpting wood, metal & resin into sinuous forms inspired by the fluid surfaces of wood & water he grew up on during the mid-80’s surf/skate culture. Drawing on his urge to create he pursued his architectural career by heading west to attend “SCI-Arc,” in 1998 for his Master’s of Architecture in LA. There he tapped fellow alum. Adam Goldstein, & design confidant Leslie Kale to form Studio-Collective in 2009. A recognized Boutique Magazine: “18 Up & Coming Designers,” Schulz now resides in Santa Monica, and returns to the sea often for inspiration and surf time…
Bernardo Fort-Brescia, FAIA
Architect
Founder and Design Principal, Arquitectonica
A native of Lima, Peru, Bernardo founded Arquitectonica in 1977 a group of young architects and set up a studio in Coconut Grove. Under his leadership, Arquitectonica's forward-thinking brand of architecture has influenced the skyscrapers and resorts that have shaped Miami into the modern city it is today.
Laurinda Spear, FAIA, ASLA
Architect
Founder and Design Principal
Laurinda founded ArquitectonicaGEO with the goal of creating sustainable landscapes and preserving ecological environments. She also played an instrumental role in the expansion of the firm by establishing ArquitectonicaINTERIORS, which earned the firm its place in the Interior Design Hall of Fame.
Clodagh
Interior Designer
Founder of Clodagh Design International
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning but eco-conscious portfolio spans projects in 24 countries, ranging from million-square-foot hotels to residential buildings and even home furnishings.
Adam Goldstein
Founder and Design Director, Studio Collective
Interior Designer
Born in the Midwest, raised in the Northeast, educated in the South and currently residing on the beaches of California, Adam Goldstein is a true American designer. One of the co-founders of Los Angeles-based Studio Collective, he was recognized for his work by being named Wave of the Future by HD Magazine.
Leslie Kale
Co-Founder and Creative Director, Studio Collective
Interior Designer
Her inherent love for fashion and ambitious quest for hand-made and unconventional materials drives this Texas born designer. Leslie draws on her experience with the fast-paced movie industry as both a seasoned set designer and fashion stylist to carry Studio Collective’s design vision through to their defining details.
Christian Schulz
Founder and Design Director, Studio Collective
Interior Designer
Schulz, a Jersey Shore native, began his design career by sculpting wood, metal & resin into sinuous forms inspired by the fluid surfaces of wood & water he grew up on during the mid-80’s surf/skate culture. Drawing on his urge to create he pursued his architectural career by heading west to attend “SCI-Arc,” in 1998 for his Master’s of Architecture in LA. There he tapped fellow alum. Adam Goldstein, & design confidant Leslie Kale to form Studio-Collective in 2009. A recognized Boutique Magazine: “18 Up & Coming Designers,” Schulz now resides in Santa Monica, and returns to the sea often for inspiration and surf time…
Bernardo
Fort-Brescia
Architect
Founder and Design Principal, Arquitectonica
Bernardo Fort-Brescia, FAIA
A native of Lima, Peru, Bernardo founded Arquitectonica in 1977 a group of young architects and set up a studio in Coconut Grove. Under his leadership, Arquitectonica's forward-thinking brand of architecture has influenced the skyscrapers and resorts that have shaped Miami into the modern city it is today.
Laurinda
Spear
Architect
Founder and Design Principal, Arquitectonica and ArquitectonicaGEO
Laurinda Spear, FAIA, ASLA
Laurinda founded ArquitectonicaGEO with the goal of creating sustainable landscapes and preserving ecological environments. She also played an instrumental role in the expansion of the firm by establishing ArquitectonicaINTERIORS, which earned the firm its place in the Interior Design Hall of Fame.
CLODAGH

Interior Designer
Founder of Clodagh Design International
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning portfolio spans 24 countries and eco-conscious projects in 24 countries, that range from million-square-foot hotels to residential buildings and even home furnishings.
Adam Goldstein

Interior Designer
Founder and Design Director, Studio Collective
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning portfolio spans 24 countries and eco-conscious projects in 24 countries, that range from million-square-foot hotels to residential buildings and even home furnishings.
Leslie Kale

Interior Designer
Co-Founder and Creative Director, Studio Collective
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning portfolio spans 24 countries and eco-conscious projects in 24 countries, that range from million-square-foot hotels to residential buildings and even home furnishings.
Christian Schulz

Interior Designer
Founder and Design Director, Studio Collective
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning portfolio spans 24 countries and eco-conscious projects in 24 countries, that range from million-square-foot hotels to residential buildings and even home furnishings.
Bernardo
Fort-Brescia
Architect
Founder and Design Principal, Arquitectonica
Bernardo Fort-Brescia, FAIA
A native of Lima, Peru, Bernardo founded Arquitectonica in 1977 a group of young architects and set up a studio in Coconut Grove. Under his leadership, Arquitectonica's forward-thinking brand of architecture has influenced the skyscrapers and resorts that have shaped Miami into the modern city it is today.
Laurinda
Spear
Architect
Founder and Design Principal, Arquitectonica and ArquitectonicaGEO
Laurinda Spear, FAIA, ASLA
Laurinda founded ArquitectonicaGEO with the goal of creating sustainable landscapes and preserving ecological environments. She also played an instrumental role in the expansion of the firm by establishing ArquitectonicaINTERIORS, which earned the firm its place in the Interior Design Hall of Fame.
Clodagh

Interior Designer
Founder of Clodagh Design International
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning but eco-conscious portfolio spans projects in 24 countries, ranging from million-square-foot hotels to residential buildings and even home furnishings.
Adam
Goldstein
Interior Designer
Founder and Design Principal, Arquitectonica
Bernardo Fort-Brescia, FAIA
A native of Lima, Peru, Bernardo founded Arquitectonica in 1977 a group of young architects and set up a studio in Coconut Grove. Under his leadership, Arquitectonica's forward-thinking brand of architecture has influenced the skyscrapers and resorts that have shaped Miami into the modern city it is today.
Leslie
Kale
Interior Designer
Founder and Design Principal, Arquitectonica and ArquitectonicaGEO
Laurinda Spear, FAIA, ASLA
Laurinda founded ArquitectonicaGEO with the goal of creating sustainable landscapes and preserving ecological environments. She also played an instrumental role in the expansion of the firm by establishing ArquitectonicaINTERIORS, which earned the firm its place in the Interior Design Hall of Fame.
Christian
Schulz
Interior Designer
Founder of Clodagh Design International
Clodagh
The influential Irish architect, writer and curator Clodagh was voted among the Top 100 Designers in the World by Architectural Digest. Her award-winning but eco-conscious portfolio spans projects in 24 countries, ranging from million-square-foot hotels to residential buildings and even home furnishings.
WELLNESS
To complete the ultimate guest experience, our fitness center and pool deck will accommodate every guest’s needs. The hotel’s gym, Beast (Body by EAST), will feature the latest equipment and will be accessible 24 hours a day to cater to guests’ preferred fitness regimens. The 20,000-square-foot outdoor Pool & Deck area will feature four unique pool experiences (lap pool, spa pool, cold plunge and hot tub).
EAST, Miami
party on the beach
June 11, 2014
lunch at EAST Gardens
during LE Miami
June 10-12, 2014
EAST, Miami
Pre-Launch Cocktail
March 4, 2014
EAST, Miami
party on the beach
June 11, 2014

Lunch at EAST Gardens
during LE Miami
June 10-12, 2014

EAST, Miami
Pre-Launch Cocktail
March 4, 2014

HAPPENINGS
We’re firm believers that it isn’t just what you’ve got, it’s what you do with it that counts – and that’s why we plan to run a full program of events, exhibitions, parties and shows! Read up on our happenings here.
BRICKELL
CITY CENTRE
Nestled in the heart of Brickell City Centre, EAST, Miami is Swire Hotels’ first North American venture following the openings of EAST in Hong Kong and Beijing. Located in Brickell’s neighborhood of Downtown Miami, guests will have plenty of options to stay entertained throughout their trip with a variety of retail shops, a dine-in movie theater, restaurants and bars.

For more details: www.brickellcitycentre.com

The
LOCATION
788 Brickell Plaza Miami FL 33131 USA

The
LOCATION
788 Brickell Plaza
Miami FL 33131
USA
ISSUE #13
IN HOUSE MAGAZINE
In line with Swire Hotels’ vision to create unique and individual experiences, In House magazine is a lifestyle publication with an editorial focus that extends far beyond the world of hotels to embrace art, food, wine, design, music, travel, healthy living, fashion and entertainment.
KEEP IN touch
EAST, MIAMI
SWIRE HOTELS